Sales is a game of heroes based on the outcome, and the outcome refers to the transaction. No matter how good the sales process is, it's useless. The following is a collection of absolute closing scripts about sales experts. Welcome to learn from them.
In the process of sales, we can design and ask some closed questions according to different selling points of the product, that is, let customers answer some "yes" and "no" questions.
When designing closed questions, try to let the customer answer "Yes". If the customer answers "Yes", the sales will be basically successful.
In the process of sales, we should try our best to attract the attention of decision-makers, and at the same time, we should be good at treating influencers, because they may affect our entire sales process.
For example:
Young couples agree to buy things, mostly women;
Middle aged couples mainly buy high-end goods from men;
When a family comes to buy goods, their parents are generally the money givers and decision makers, and their children are the users and influencers of the goods.
We should know that sales is faced with all kinds of consumers. What we need to do is to enable all kinds of consumers to understand the function of the product well, strengthen their impression of the product, and use stories or subconscious hints to introduce consumers to our topic.
Sales is an interactive process, not a stage for individual performance. At the same time, doing a good job of interaction is the best way to increase product credibility and make customers pay attention to our explanations.
Praise the customer can make the customer's vanity rise, give the customer a good impression, make them hot headed, facilitate impulse buying, increase the customer's stay time, and have a better chance of sales success.
For example: "Your family will love it!"
The main reasons why consumers bargain when buying products are:
1、 Objection to the price;
2、 Pursue a sense of achievement.
Our countermeasures are to be confident, highlight brand power and establish an unquestionable sense of integrity.
Secondly, we need to pay a modest compliment and praise to consumers to make them feel satisfied to some extent.
Finally, we will touch the pity of consumers with persistence.
To master the skills, we need to pay attention to efficiency. When the product explanation reaches a certain process, we need to promote the order. When the customer is hesitant, we need to help him make a decision.
Especially when multiple consumers are discussing whether they need to buy or not, they need to help customers make decisions and then promote orders.
As a terminal salesperson, you should have a thorough understanding of the competitors' products, so that you can better explain the products.
At the same time, in the process of sales, try to close the product quality, function and performance to the first brand, and shorten the distance from the first brand.
In the process of terminal sales, we should observe the selling points of our competitors and be able to give them some powerful blows.
In the actual sales process, we should also learn to use metaphor to introduce what we want to express to customers with a simple metaphor, so as to deepen customers' understanding.
We need arguments to write argumentative papers, and we also need "because... so..." to do mathematical proof problems.
In the same way, in our actual sales process, we should learn to use some newspapers, books, reviews, evaluations and other aspects that are beneficial to us as strong arguments in our sales process.
In the process of sales, we should learn to think and adapt to circumstances, which can resolve consumers' doubts. At the same time, in the process of sales, we should not only sell our products, but also sell our corporate culture.
Many sales skills need us to apply for a long time. Most employees never think deeply, or take the initiative to understand and rehearse repeatedly, which has evolved into their own sales style. Apathy is the real reason why many employees have been mediocre all the time.
